BETTER __ THAN __

Better Taste Than Sorry is dead, long live BETTER __ THAN __! Here it is, the beta version of my blog. So far the browser edition should be ready. The mobile themes should be done next weekend. But I couldn’t resist to present you the new layout. The redesign is part of the whole new concept/idea of BETTER __ THAN __.

Above you see new business cards (Nice photo by Steffen, with a tilt shift). Beautiful letter press by letterpress77. I once presented already the first edition of my CV and cover letter. Here is all the new stuff with envelopes, stamps, stickers…

The idea behind BETTER __ THAN __ should be described by the designers and creators OPEN STUDIO themselves:

“A couple of weeks ago Markus Reuter asked us to design a new identity for his blog Better Taste Than Sorry — where he writes about anything that inspires him: life, food, people, places, ideas, street-art, music, bikes, furniture, brands, friends, photos etc. etc. etc.

That’s why we came up with a quite intuitive and even ‘rough’ kind of logo-system that’s supposed to be exactly like the blog itself: varied, spontaneous, situational and very personal …”

The Website

Discover it yourself! I couldn’t make it possible without the help of others. But within the next blog post you will find out more about the collaborative work of some friends! This is the result and all the stuff you find below.

Business Cards

Stickers

Stamp

Cover Letter

CV

Invoice

Envelopes

So?

What do you think? I am really really happy! I think it fits perfectly and it all works pretty well together. AND, a good thing is: many more things will follow. Within the next days I will give you some glimpses into the future. Collaborations, a few more changes, and and and… Stay tuned!

And if you see anything within the blog, the print products or anything else that bothers you, something that you like or dislike, something that seems to be wrong or not working well, please tell me! And of course I am interested in your opinion!

18 FEEDBACKS

  1. Malte says:

    Nice visual roll out of the BTTS-Identity! I think OPEN STUDIO made a great job again! Rock on with ya new visual Power.

  2. Henning says:

    Very tasty!
    Even BETTER work THAN before. … Trés chic.

  3. Kai Hoffmann says:

    Yaaaaaaaaay!

    (Thank you very much, Malte)

  4. Jeriko says:

    The layout of the cover letter is confusing – I expect the sender to be above the recipient, not at the bottom of the page. As a recipient, I already know my name, I want the first information on a letter to be the senders info.

    Same goes for the invoice layout.

  5. @Malte @Kai Hoffmann Thank you, but more in the next post!
    @Jeriko Thanks for the comment, but I don’t agree! I think it is not confusing, sometimes it is important who is adressed directly, for example a certain employer in a big agency or company and I guess you know what is meant within seconds!

  6. Matthias says:

    Nice One! Congrats. The new Identity really fits into your idea of your blog. I will keep an eye on the new stickers. Really like them.

  7. Oliver says:

    Nice, love the concept. Provides a lot of flexibitliy and free space to be filled with ideas and new projects of yours.

  8. Malte says:

    @Markus and Jeriko: I agree with both of you. A hint for the recipient – Is important. Who send me an invoice?! Normally you got a Company-Logo (and the Name) of the Sender above the recipient – i think, it´s a convention.

    But the personal information (details) could be in the footer (Adresses, bank details, … )

  9. phaty says:

    Love the idea and the freedom to decide what is better _____ than ____ – and thanks for linking letterpress77 – didn’t know they exist. I will go there to order some stuff!

  10. @Matthias @der Stilpirat @Oliver @phaty Thank you very much. I am glad you like it.
    @Malte could, but not REALLY necessary.

  11. jan says:

    The only thing i don’t like about this: too much drop shadow on the stationery images.
    That’s all, the rest is gold!

    PS: you should design a keyboard with one dedicated BETTER “Taste” (ho ho ho). Something like the Make Everything OK button :)

  12. Alex says:

    Very very nice!
    I have the same Issue with the address. How do you print or write the address of the recipient on the envelope?

  13. Malte says:

    @Markus Reuter: That´s it! Would be everything designed in the same way – we would live in a boring world of standards. Give me a call after your trip to sweden, dude.

  14. @Alex It is printed with a printer!? Every envelope is printed before I use it. There is no ready made stationary. Everything is printed when needed. I just ordered a printer that can print without margins. Just need to find the right paper.
    @Malte 100% agreed. I will call you!

  15. [...] When we visited Steffen Böttcher, I asked him if he could take some photos of my business cards. Within seconds, he shot these awesome photos, you can see over here. [...]

  16. [jo.han.nes] says:

    Love your CI. Will there be any stickers available, that you can send out to “friends” or your blog subscribers.

  17. Hey @[jo.han.nes] of course! just send me your address to info@bettertastethansorry.com
    Oh, wait! I found the address in your impressum. So…

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